Course duration
8 hours (2 sessions of 4 hours in 2 consecutive weeks – summer 1403)
July 2, July 9 from 14:00 – 18:00
Objectives of the course
Those who want to gain a proper understanding of the concept of personal branding and seek clarity on the path of personal branding development will become familiar with it in this course.
Objectives of the course
Familiarity with the fundamental concept of personal branding
Clarifying the path to transforming oneself into a personal brand
Organizational benefits of course
Research has shown that audiences trust brands whose owners they know more.
A CEO who regularly works on his personal brand makes a stronger impression on his colleagues and clients.
Individual benefits of the course
In today’s world, not only organizations can become brands, but also people can become very powerful brands for their industry.
Considering the many similarities between branding and marketing, people should distinguish these two concepts from each other.
To be able to move properly on the path of personal branding and not fall into the trap of personal marketing.
After this course, students can:
- The formation of a right mentality in relation to personal branding
- Clarifying the path of personal branding for people
Course contacts
Managers and business owners